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  • Wacoal

    Wacoal is the leading lingerie brand that women trust for fit, quality, and comfort. In addition to designing bras and coordinating lingerie to comfortably fit women of all shapes and sizes, Wacoal has a team of 80 Fit Experts who work with women in major department stores, specialty stores and online nationwide to help them find their right sized bra. This year, Wacoal celebrates 20 years of the Fit for the Cure® program in support of Komen's mission to save lives and end breast cancer forever.


    Fit for the Cure®

    Each spring and fall, Wacoal holds more than a thousand Fit for the Cure® events at department and specialty stores across the United States. At these one-day events Wacoal offers complimentary bra fittings, and for each woman who receives a fitting Wacoal donates $2 to Susan G. Komen®, no purchase necessary. Wacoal also donates $2 for every Wacoal or b.tempt’d bra or shapewear piece purchased at a Fit for the Cure® event. Through Fit for the Cure® and other promotions, Wacoal will donate an aggregate guaranteed minimum donation of $175,000 to Komen in 2020 to support Komen's COVID-19 Action Fund and other local community health programs, including National Treatment Assistance.

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    Contest Rules / Reglas del concurso


    Partner Channels

    Twitter Twitter Twitter Twitter YouTube

    Champion Partner


    Partner Since


    Total Contributions

    $ 5.8 M+

    Minimum Donation

    $ 175 K

    Bras with a Cause

    Bras with a Cause

    Active Program Dates:
    October 4, 2020 - October 10, 2020

    Product Available for Purchase:
    Select Retailers and online on Wacoal-America.com

    Benefit to Komen:
    $2.00 will be donated to Komen for every regular price Wacoal or b.tempt'd bra or Wacoal shapewear item purchased during the Bras with a Cause event.

    Active Program Dates:

    Product Available for Purchase:

    Benefit to Komen:
    More information about Fit for the Cure and Susan G. Komen's partnership with Wacoal can be found here.

    Our corporate partners and sponsors are passionate about their involvement with us, engaging their customers, employees and communities in our mission to save lives and end breast cancer. Through their generosity, we educate millions of women and families about breast cancer and raise crucial funds for breast cancer research, education, screening and treatment. We strive to serve as a valuable nonprofit partner by developing partnerships that are beneficial for the consumer, the company and for our mission.

    Help us spread the word!

    Show your support of our partners working toward Komen's mission of ending breast cancer.

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