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  • WWE

    WWE is an integrated media organization focused on global entertainment, and is committed to family-friendly entertainment on its television programming, pay-per-view, digital media and publishing platforms.

    WWE also leverages its brand and platforms to help address social issues worldwide, including diversity and inclusion, education, military support and providing hope to those in need. This includes its partnership with Susan G. Komen® and it’s more than $2M commitment since 2012 to Komen’s mission of saving lives by meeting the most critical needs in our communities and investing in breakthrough research to prevent and cure breast cancer.

    Programs

    Unleash Your Warrior

    Teaming up for their sixth consecutive year, Susan G. Komen and the WWE will continue their partnership to celebrate everyday heroes making a difference in the fight against breast cancer. This year, WWE will honor the "More Than Pink®" warriors who are battling metastatic breast cancer, encouraging them to "Live Strong, Act Bold, Always Believe," a sentiment echoed by WWE legend, The Ultimate Warrior. WWE Superstars will debut special-edition Unleash Your Warrior ring gear at Monday Night RAW on Oct. 2, 2017 in Denver, CO and Oct. 3 on SmackDown also in Denver.

    WWE fans and supporters can purchase the special-edition merchandise at select live events and online at shop.wwe.com. From Oct. 2, 2017 to Oct 31, 2017, WWE will donate to Komen 100 percent of the retail sales price of each specially-branded merchandise sold at shop.wwe.com or at certain live events. Fans will also have the option of donating $1, $5, or $10 upon checkout, will all proceeds going to Komen.

    WWE will utilize its global platforms including WWE Network, TV broadcasts, live events, and digital and social media to generate awareness and encourage action. Throughout the month of October, the WWE entrance ramp, ring skirts and digital signage will be co-branded to promote the fight against breast cancer, and WWE Superstars will wear "Unleash Your Warrior" apparel. 


     
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    Contest Rules / Reglas del concurso



    WWE

    Susan G. Komen has truly transformed the world's support for breast cancer research and awareness. WWE is exceptionally proud to continue our partnership with Komen and be at the forefront of this movement, as we continue to utilize our global platforms to raise awareness and funds for a disease that affects so many people.

    Stephanie McMahon, Chief Brand Officer at WWE

    Partner Channels

    Twitter Twitter Twitter YouTube

    Champion Partner

    WWE

    Partner Since

    2012

    Total Contributions

    $ 2 M+

    More Than Pink

    More Than Pink

    Active Program Dates:
    October 3, 2016 - November 30, 2016

    Product:
    More Than Pink WWE and Komen co-branded merchandise

    Product Available for Purchase:
    Online at wweshop.com and at WWE live events

    Benefit to Komen:
    WWE will donate to Komen 20 percent of the retail sales price of each More Than Pink™ piece sold online and at WWE live events
    Unleash Your Warrior

    Unleash Your Warrior

    Active Program Dates:
    October 2, 2017 - October 31, 2017

    Product:
    Unleash Your Warrior and Komen co-branded merchandise

    Product Available for Purchase:
    Online at http://shop.wwe.com/ and at WWE live events

    Benefit to Komen:
    WWE will donate to Komen 100 percent of the retail sales price of each specially-branded merchandise sold at shop.wwe.com or at certian live events. Fans will also have the option of donating $1, $5, or $10 upon checkout, will all proceeds going to Komen.
    WWE encourages its fans to get involved and help Komen end breast cancer forever by making a donation directly to the cause.

    Our corporate partners and sponsors are passionate about their involvement with us, engaging their customers, employees and communities in our mission to save lives and end breast cancer. Through their generosity, we educate millions of women and families about breast cancer and raise crucial funds for breast cancer research, education, screening and treatment. We strive to serve as a valuable nonprofit partner by developing partnerships that are beneficial for the consumer, the company and for our mission.

    Help us spread the word!

    Show your support of our partners working toward Komen's mission of ending breast cancer.

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