Susan G. Komen
proudly welcomes the influential fashion brand Ashley Stewart to our family of
Champion Partners via the #TrueDivasFight program. The two organizations are excited to
merge a friend group that will truly enable the neighborhood girl to go global
in the fight against breast cancer, empowering women everywhere to “Know Your
Girls” and support the global movement to end the disease forever. Through this
ground-breaking partnership, Ashley Stewart and Komen will work together to
educate women, encourage them to take an active role in their personal breast
health and raise funds to support Komen’s mission to save lives.
Ashley Stewart is a global
fashion and lifestyle brand that has propelled itself to be on the vanguard of
social commerce and purpose-driven business. Ashley Stewart stands for
uncompromising style, fashion, confidence and empowerment for the woman who flaunts
her curves. Every year, through the Finding Ashley Stewart Tour, Ashley Stewart
traverses the country looking to recognize women who embody the ideals of the
Ashley Stewart women: kindness,
resilience, confidence and community leadership.
Stronger together, the female power-house duo will aim to
empower ALL women to have ownership and understanding of their breast health
through Komen’s “Know Your Girls” initiative. Because African American women
are 40% more likely to die from breast cancer, the partnership will have a
particular focus on changing that statistic. The
ultimate goal of this partnership is to help educate and inspire women to
understand their risk for breast cancer and to take charge of their breast
health by weaving in relevant information throughout its various campaigns in
As part of this relationship, the recently announced 2019 Finding Ashley
Stewart brand ambassador search will now also include complimentary breast
cancer information and education at each of this year’s six regional tours.
With over a million votes entered in last year’s tour, Finding Ashley Stewart
is no longer just a contest, but a movement
of collective empowerment of the everyday woman.
Congratulations to Addlia Edwards on being crowned Ashley Stewart 2019. In her new role as brand ambassador, she will be working with Susan G. Komen to advocate for African American women’s breast health.
Contest Rules / Reglas del concurso
Breast Cancer Capsule Collection
“Our partnership with Susan
G. Komen at the Champion Partner level is purposeful. We have created a unique
community around the Ashley Stewart fashion brand. Our Ashley Stewart College
Tour educates and funds scholarships for the young leaders of tomorrow, while
Finding Ashley Stewart recognizes the oftentimes unsung, everyday women leading
households and neighborhoods. Our commitment to Susan G. Komen, and
particularly the sub campaign of Know Your Girls and its focus on African
American women, is another way in which we are working to have a broader,
positive and sustainable impact.”
James Rhee, Chairman and CEO at Ashley Stewart
Our corporate partners and sponsors are passionate about their involvement with us, engaging their customers, employees and communities in our mission to save lives and end breast cancer. Through their generosity, we educate millions of women and families about breast cancer and raise crucial funds for breast cancer research, education, screening and treatment. We strive to serve as a valuable nonprofit partner by developing partnerships that are beneficial for the consumer, the company and for our mission.
Show your support of our partners working toward Komen's mission of ending breast cancer.