Program Information
Program Name: Read for the Cure®
Program Active: January 1, 2011 – December 31, 2012
Products: Various magazine titles offered exclusively through the program
Product Available: By direct mail offers and online at www.myreadforthecure.com and www.myreadforthecure.com/bonus
Suggested Retail: Varies by magazine
Benefit to Komen: $1 per magazine subscription ordered through direct mail and $2 per magazine subscription ordered online
Guaranteed Donation: $250,000 minimum guaranteed donation annually
Total Contributions: More than $2.3 million
Partner since: 2004
Amount Received from Recently Ended Program: $543,367*
*as of 4/1/13