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SubDirectRead for the Cure 

Through its Read for the Cure® program, SubDirect offers readers the opportunity to subscribe to their favorite magazines in support of Komen’s mission to save lives and end breast cancer forever. 

Program Information

Program / Partner Name: SubDirect - Read for the Cure®
Program Active: September 1, 2013 - December 31, 2015
Product: Various magazine titles offered exclusively through Read for the Cure®
Product Available for Purchase: By direct mail offers and online at www.myreadforthecure.com
Benefit to Komen: At least 10% of each magazine subscription ordered through direct mail and 20% of each magazine subscription ordered online
Guaranteed Donation: $450,000 aggregate guaranteed minimum donation
Partner Since: 2013