Susan G. Komen for the Cure® Announces Global Promise Fund to Help Women Worldwide

Grants Will Help Countries Address, Decrease Breast Cancer Deaths

WASHINGTON, D.C. - March 7, 2008 - Susan G. Komen for the Cure^®, the world's largest breast cancer organization, today announced the launch of the Susan G. Komen for the Cure Global Promise Fund. The Fund will provide grants to non-governmental organizations to develop and implement breast health and breast cancer programs and services in countries experiencing high breast cancer incidence and death rates.

Expanding our network to the far corners of the world
The Susan G. Komen for the Cure Global Promise Fund announcement coincides with International Women's Day and sends a clear message to women around the world that Komen for the Cure is expanding its work to the far corners of the world where women need the most help. With more than 1 million women worldwide receiving a breast cancer diagnosis each year, the organization believes it is critical to increase advocacy for and education about this life-threatening disease. With $1 billion invested in the cause to date, Komen pledged last year to invest another $2 billion in research and community-based programs within the next decade to bring about a dramatic decrease in the incidence of breast cancer and deaths resulting from the disease.

"Over the next 25 years, an estimated 25 million women around the world will be diagnosed with breast cancer—and 10 million could die from the disease," said Komen for the Cure President and CEO Hala Moddelmog. "The Susan G. Komen for the Cure Global Promise Fund is specifically designed to allow donors—corporate and individual—to help fund targeted projects in specific countries around the world to stem the growing global impact of breast cancer."

Susan G. Komen for the Cure's Global Promise Fund will focus on the following priorities:

• Increasing breast health awareness and access to detection and treatment of breast cancer;
• Building infrastructure;
• Recruitment and staffing in specialized fields like oncology and radiology;
• Services to breast cancer survivors and their families;
• Recruitment and training of lay ambassadors to promote breast cancer awareness and treatment messages in underserved areas.
  

The launch of Komen for the Cure's Global Promise Fund will strengthen the organization's growing presence throughout the world. Last year, during Komen's first-ever Global Advocate Summit in Budapest, Hungary, Komen launched a 10-country pilot program, The Global Initiative for Breast Cancer Awareness, to assist countries in decreasing breast cancer mortality rates. Countries participating in this initiative include Brazil, Costa Rica, Ghana, India, Jordan, Mexico, Romania, Saudi Arabia, Ukraine and the United Arab Emirates.

Fund to be formally introduced in Washington, D.C.
The Susan G. Komen for the Cure Global Promise Fund will be formally introduced to the Washington, D.C. diplomatic community on March 12 at a luncheon in Washington, D.C. where Dr. Samia Al-Amoudi, advisor to the Saudi Cancer Society and a pioneer in efforts on behalf of Saudi women with breast cancer, will detail her partnership with Komen in Saudi Arabia. A breast cancer survivor, Dr. Al-Amoudi was among the first female medical graduates from King Abdulaziz University in 1981. In 2007, the U.S. Department of State named her the first international recipient of the Woman of Courage Award in recognition of her breast cancer awareness campaign and for sharing her personal story.