Free Toolkit Will Empower Educators and Organizations across the U.S. to Reach Hispanic/Latino Communities with Relevant Breast Cancer InformationDallas, Texas – May 19, 2014 –
The world’s leading breast cancer organization today announced the launch of a national, online, bilingual Breast Cancer Education Toolkit for Hispanic/Latino Communities.
This free resource will provide Susan G. Komen, its global network of Affiliates and community organizations nationwide with culturally and linguistically relevant breast cancer information to reach Hispanic/Latina women.
This large and fast-growing population, which accounts for about 50 million Americans, is disproportionately affected by breast cancer. An estimated 17,100 cases of breast cancer were diagnosed in Hispanic/Latina women in the U.S. in 2012, the latest year available; and 2,400 were expected to die of the disease. Breast cancer is the most commonly diagnosed cancer in Hispanic/Latina women in the U.S.
Compared to non-Hispanic white women, Hispanic/Latina women are more likely to be diagnosed with more advanced, larger and/or more difficult-to-treat breast cancer tumors. This difference has been largely attributed to longer intervals between mammograms as well as the lack of timely follow-up of an abnormal mammogram.
However, even when Hispanic/Latina women are diagnosed at a similar age and stage as non-Hispanic white women, they are more likely to die of breast cancer, likely due to differences in access to care and treatment.
To address this disparity, Komen and its longstanding partner, the Mexican Embassy, sought to create an educational resource that could be utilized by the Ventanillas de Salud (Windows of Health) program and far beyond, with opportunities for use extending to Komen’s nearly 2,000 community partners across the country and to educators and organizations around the U.S.
The Toolkit augments more than $89 million in research that Komen has invested in understanding and addressing breast cancer disparities.
“This Toolkit is a vital resource for addressing the trends we are seeing among Hispanic/Latina women,” said Komen President and CEO Judy Salerno, M.D., M.S. “It’s essential that women are knowledgeable about this disease so that they will be empowered to take action to potentially reduce their risk of breast cancer, to approach their health care provider if they notice a change in their breast, or to simply ask questions.”
The Ambassador of Mexico to the United States, Eduardo Medina Mora, stated that “the Mexican government is deeply concerned about the high incidence and mortality rates of breast cancer in the Latino community. The collaboration the Mexican Embassy and Consular Network have with Susan G. Komen is driven by our commitment to provide reliable information to Mexicans and Latinos in the United States. This Toolkit is a valuable resource that will greatly contribute to the efforts the Ventanillas de Salud do to educate women about breast cancer screening and care.”
The Toolkit offers resources to both experienced and novice breast cancer educators working in the Hispanic/Latino community, providing culturally-specific communication resources including tips, sample talking points, breast cancer statistics, methods to address barriers to care as well as overview videos in English and Spanish.
Educators can register in either English or Spanish at komentoolkits.org