 In support of the Komen vision, BMW North America, Inc. produces the BMW Pink Ribbon Collection of apparel and lifestyle merchandise. BMW donates 80% of the gross profits to Komen from the merchandise sold. The dollar amount donated to Komen for the Cure varies by product and is indicated at the point of sale. Products are available year round at select BMW Retail Centers nationwide and ww.bmwusa.com/theultimatedrive.
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Program Information